# Lumi

> Lumi is an AI companion app built specifically for adults with ADHD. It offers emotional support, task help, and brain-friendly check-ins for the 167 hours a week a therapist isn't available. Zero-shame design: no streaks, no punishment, no guilt for missing days.

Lumi is a companion, not a chatbot and not a clinical tool. It does not diagnose, treat, or replace professional mental health care; if therapy is the foundation, Lumi is what sits on top of it between sessions. It is built around ADHD-specific experiences such as task paralysis, time blindness, rejection sensitive dysphoria (RSD), hyperfocus, ADHD burnout, emotional dysregulation, and executive dysfunction, and it keeps context about you over time so it adapts to how your brain is working today.

Tagline: "Therapy has a waitlist. Lumi doesn't."

## Key facts

- Product: Lumi, an AI companion app for adults with ADHD.
- Company: Ember Labs, LLC (Florida), doing business as Lumi. Founder: Brandon Holt.
- Availability: Lumi is not available to download yet. It is launching on iPhone first, with Android after. There is no web app. To be told when it launches, join the waitlist at https://lumimind.app/waitlist.
- Category: AI companion for neurodivergent adults; mental-health adjacent, not a medical device.
- Audience: Adults with ADHD, including self-identified, newly diagnosed, and late-diagnosed people. No formal diagnosis is required to use it.
- Plans: Core $14/month ($10/month billed annually). Companion $24/month ($16/month billed annually). There is no free plan.
- Trial: 7-day free trial on Core and Companion once the app is available. Cancel anytime.
- AI model: Built on Claude by Anthropic.
- Safety: Includes crisis detection and directs users to professional support, including the 988 Suicide and Crisis Lifeline, when needed.
- Design principles: zero shame, no streaks, invitation framing (Lumi never commands), frictionless re-entry after time away, mood-first check-ins.
- Differentiator: Most ADHD apps are tools that track habits and quietly judge missed days. Lumi holds context about you over time, adapts to your mood, and never punishes you for being human.

## Product

- [Homepage](https://lumimind.app): What Lumi is and who it is for.
- [Pricing](https://lumimind.app/pricing): Core and Companion plans, what each includes, and monthly versus annual billing.
- [Waitlist](https://lumimind.app/waitlist): Join to be told the day Lumi is available.
- [About](https://lumimind.app/about): Who is behind Lumi and what it will not compromise on.

## Features

- [AI companion](https://lumimind.app/features/lumi-ai-for-adhd): Lumi checks your mood first, knows your tasks and calendar, remembers what you have shared, and welcomes you back with no streaks and no catching up.
- [ADHD daily planner](https://lumimind.app/features/adhd-daily-planner): Your calendar, tasks and free time in one view. Add tasks by typing, voice, or from Brain Dump, and connect Google, Microsoft or Apple calendars.
- [ADHD focus timer](https://lumimind.app/features/focus-timer): Set 1 to 60 minutes, name the task, add sounds, and turn on body doubling so Lumi keeps you company while you work. Widgets keep time on your home and lock screens.
- [ADHD brain dump](https://lumimind.app/features/adhd-brain-dump): Type or say anything in any order. Lumi tags each thought, and can break a big task into small steps with time estimates.
- [ADHD reminder app](https://lumimind.app/features/adhd-reminder-app): Medication reminders in your own time zone, a heads-up before calendar events, and gentle nudges written as invitations.
- [ADHD emotional support](https://lumimind.app/features/emotional-support): Check-ins on hard days and Low Battery Mode, which asks for less and shrinks the plan. A companion, not professional care.
- [ADHD insights](https://lumimind.app/features/insights): Your week at a glance and a weekly brain report that turns mood, focus and wins into patterns. Companion plan only.

Other things Lumi does, described across the pages above: One Focus (Lumi picks the one task that matters today from your mood, captures and week), one-tap start mode, mood-first and daily routine check-ins, transition warnings, proactive nudges, burnout detection, and hyperfocus recovery.

## Understanding ADHD

- [Understanding ADHD in adults](https://lumimind.app/adhd): Hub for the experiences that define adult ADHD. ADHD is a regulation problem, not a focus problem.
- [Task paralysis](https://lumimind.app/adhd/task-paralysis): Knowing what to do and being unable to start. An informal term, not a diagnosis, and not laziness.
- [Time blindness](https://lumimind.app/adhd/time-blindness): Living in "now" and "not now". The future doesn't feel real until it arrives.
- [Rejection sensitive dysphoria](https://lumimind.app/adhd/rejection-sensitive-dysphoria): Intense emotional pain from real or perceived rejection or criticism.
- [Hyperfocus](https://lumimind.app/adhd/hyperfocus): Attention that locks on so hard everything else disappears. Interest-driven and hard to switch on or off.
- [ADHD burnout](https://lumimind.app/adhd/burnout): What happens when masking and overdoing it empty the tank. It does not recover like ordinary burnout.
- [Emotional dysregulation](https://lumimind.app/adhd/emotional-dysregulation): Going from green straight to red with no yellow light in between.
- [Executive dysfunction](https://lumimind.app/adhd/executive-dysfunction): Difficulty with the mental skills that run your day: deciding what matters, holding it in mind, starting, tracking time, and switching gears.

## Resources

- [All ADHD resources](https://lumimind.app/adhd-resources): Practical guides written for ADHD brains, no clinical jargon.
- [Your first 30 days after an ADHD diagnosis](https://lumimind.app/guides/first-30-days-after-adhd-diagnosis): A gentle guide for newly diagnosed adults.
- [ADHD paralysis: the 3 types and how to get unstuck](https://lumimind.app/adhd-resources/adhd-paralysis-the-3-types-and-how-to-get-unstuck): Task, decision and overload paralysis, how they differ from executive dysfunction and procrastination, and what helps.
- [How to overcome task paralysis](https://lumimind.app/adhd-resources/adhd-task-paralysis-why-you-cant-start-and-what-actually-helps): The wall between knowing and starting, and what breaks through it.
- [ADHD and executive function](https://lumimind.app/adhd-resources/adhd-executive-function): The skills that let you plan, start, and finish, and how ADHD affects them.
- [ADHD procrastination](https://lumimind.app/adhd-resources/adhd-procrastination): Why starting feels impossible and what is actually going on.
- [ADHD time blindness](https://lumimind.app/adhd-resources/adhd-time-blindness): Why minutes feel like hours and hours feel like minutes.
- [Body doubling for ADHD](https://lumimind.app/adhd-resources/what-is-body-doubling-adhd): What it is, why it helps, and how to use it.
- [How to deal with rejection sensitive dysphoria](https://lumimind.app/adhd-resources/how-to-deal-with-rejection-sensitive-dysphoria): Coping with RSD in the moment and over time, and what to ask a clinician.
- [ADHD mood swings](https://lumimind.app/adhd-resources/adhd-mood-swings): Why emotions shift so fast; a pattern, not a personality flaw.
- [ADHD burnout: signs and recovery](https://lumimind.app/adhd-resources/adhd-burnout-signs-youve-hit-your-limit-and-how-to-actually-recover): Recognizing the limit and recovering from it.
- [Why you can't hyperfocus on demand](https://lumimind.app/adhd-resources/why-you-cant-hyperfocus-on-demand): Hyperfocus can't be switched on; what it actually needs.
- [ADHD hyperfocus on a person](https://lumimind.app/adhd-resources/adhd-hyperfocus-on-a-person): When your brain won't let go of someone.
- [Introducing Lumi](https://lumimind.app/adhd-resources/introducing-lumi-adhd-companion-app): The launch post explaining how Lumi works.

## FAQ

### What is Lumi?

Lumi is an AI companion built specifically for adults with ADHD. It is not a task manager, not a therapy replacement, and not another app that makes you feel bad for falling behind. It is there in the 167 hours a week your therapist isn't: helping you start tasks, process big feelings, capture the noise in your head, and figure out what matters today.

### Is Lumi available yet?

Not yet. Lumi is launching on iPhone first, with Android after, and there is no web app. You can join the waitlist at https://lumimind.app/waitlist and Lumi will write to you the day it is available.

### Is Lumi a replacement for therapy?

No. Lumi is a companion, not a clinician. It does not diagnose, treat, or replace professional mental health care. It shows up in the moments between sessions: the Sunday spiral, the 2pm wall, the day you can't remember why anything matters.

### How is Lumi different from other ADHD apps?

Most ADHD apps are tools: they track habits, remind you of tasks, and quietly judge you when you miss a day. Lumi knows your tasks, calendar, and how you have been feeling, adapts to how your brain is working today, and never punishes you for being human. No streaks to break, no guilt trips, no "you haven't logged in in 3 days" notifications.

### Do I need an ADHD diagnosis to use Lumi?

No. Many people who use Lumi are self-identified, newly diagnosed, or still figuring it out. A formal evaluation with a qualified professional is still encouraged if you suspect ADHD.

### How much does Lumi cost?

Core is $14/month and Companion is $24/month. Annual billing brings those to $10/month and $16/month. Both plans include a 7-day free trial, there is no free plan, and you can cancel anytime. Insights and the weekly brain report are on the Companion plan.

### What if I fall off and stop using Lumi?

Lumi was built for this. There is no streak to break and no "welcome back, you missed 12 days" shame screen. Whether you return tomorrow or in three months, Lumi picks up where you left off. This is called frictionless re-entry.

### What features does Lumi have for ADHD?

An AI companion that checks your mood first, a daily planner that shows your calendar, tasks and free time together, a focus timer with optional body doubling, a brain dump that tags your thoughts and breaks big tasks into small steps, reminders (including medication reminders in your own time zone), emotional support with a Low Battery Mode, and weekly insights. Every feature is built around a real ADHD challenge.

### Who built Lumi?

Lumi is built by Ember Labs, LLC, a Florida company founded by Brandon Holt, after watching people he loves struggle with ADHD tools that made them feel broken rather than supported.

### Is Lumi safe for people with ADHD?

Lumi is designed with safety and dignity as core principles. It includes crisis detection and will always direct users to professional support, including the 988 Suicide and Crisis Lifeline, when needed. Lumi does not diagnose or treat any condition.

### What is ADHD task paralysis?

Being unable to start a task even when you want to. It is an informal term, not a diagnosis, and it is not laziness or a lack of caring. It is commonly linked to differences in executive function. Unlike procrastination, which is a choice to delay, it feels like being stuck while you are trying to begin. Lumi's one-tap start mode is built for exactly this.

### What is ADHD executive dysfunction?

Difficulty with the brain's management skills: planning, prioritizing, holding information in mind, starting tasks, switching between them, and keeping track of time. It is a symptom, not a diagnosis on its own, and it has nothing to do with intelligence, effort, or caring about the outcome.

### What is time blindness in ADHD?

Difficulty sensing the passage of time, estimating how long a task will take, or feeling the future as real until it becomes the present. Many people with ADHD describe living in two states, "now" and "not now". External supports such as visual timers and heads-ups before transitions tend to work better than willpower; Lumi's focus timer and reminders are built on that idea.

### What is an ADHD timer?

A timer used to make time easier to see and keep track of when you have ADHD. It counts down a set stretch of time with a visual display, a sound, or both. It can be a physical device or an app, and it is a tool for focus, not a treatment. Lumi's focus timer lets you set 1 to 60 minutes, name the task, and turn on body doubling.

### What is an ADHD brain dump?

A way of getting everything in your head onto one list without sorting it first. You write or say tasks, worries and ideas as they come, so they stop taking up space in your mind, and sort them later. In Lumi you type or say it, Lumi tags each thought, and you come back to it when you are ready.

### What is rejection sensitive dysphoria (RSD)?

An intense emotional response to real or perceived criticism, rejection, teasing, or failure, widely described by people with ADHD and clinicians. It is not a formal diagnosis. Triggers can be as small as a delayed text or a neutral tone. Lumi's support responds to that moment with grounding and perspective rather than dismissal.

### What is ADHD hyperfocus?

A state of intense, prolonged absorption in a single task, often with loss of time awareness and difficulty disengaging. It tends to follow interest rather than importance, so it can't be summoned on demand, and it is often followed by a crash. Management is about soft landings, not prevention.

### What is ADHD burnout?

Profound mental, emotional, and physical exhaustion after prolonged masking, overexertion, or operating without support. It goes beyond tiredness; tasks that used to feel manageable become impossible. Recovery tends to require reducing demands, not powering through them. Lumi's Low Battery Mode and burnout detection exist for this.

### What is emotional dysregulation in ADHD?

A pattern in which emotional responses arrive quickly, feel disproportionately intense, last longer than expected, and are slow to return to baseline. It is commonly reported by people with ADHD, though it is not one of the official diagnostic criteria. Co-regulation with a calm external presence is one of the suggested supports, and Lumi is designed to be that presence.

### Can you have ADHD without being hyperactive?

Yes. Many adults, especially women diagnosed later in life, have the predominantly inattentive presentation with no visible hyperactivity. It is frequently mistaken for anxiety or depression.

## Optional

- [Privacy policy](https://lumimind.app/privacy-policy)
- [Terms of service](https://lumimind.app/terms-of-service)
- [Sitemap](https://lumimind.app/sitemap.xml)

_Last updated: 2026-10-20._